Uroda i zdrowie · 7 boards

MeShape: logo and brand identity

We designed a logo and brand identity for MeShape. The logo is a bold lettering “meshape” ending with a dot, and the brandmark is the letter m with a dot, also as an icon in a rounded square. The primary colors are vivid green and navy, the secondary ones are black and white, and the typefaces are Archivo and DM Sans. The boards show the logo on a photo with a green overlay, logo versions, the palette, typography, and a lanyard, a phone and a wristband.

Industry: Beauty & health
Scope: Logo, Brand identity
Typefaces: Archivo, DM Sans
Colors: #15DE48
#13204D

logo
brandmark
logo versions
color palette
typography
branded merch

01 / 07 Cover

02 / 07 Primary logo

MeShape: m. brandmark and app icon in black, green and navy, in round and square versions — 03 / 07 Brandmark and icon

MeShape: primary colors bright green and navy and secondary black and white with HEX, RGB and CMYK codes — 04 / 07 Color palette

MeShape: typography, headings in Archivo Bold and DM Sans SemiBold, text in DM Sans Light — 05 / 07 Typography

06 / 07 Lanyard and phone

MeShape: green silicone wristband with the m. brandmark — 07 / 07 Wristband with the brandmark

Boards

What’s on the boards

The enlarged letter m from the brandmark returns as a graphic element on the photo and on the phone screen.

logo on a photo with a green overlay
primary logo on white, green and navy backgrounds
brandmark m. in a circle and an icon in a rounded square
palette of 4 colors with HEX, RGB and CMYK codes
typography: Archivo Bold and DM Sans
lanyard, phone and silicone wristband with the logo

A scope like this

Brand identity with logo: from $125 net

Timeline: 2–3 weeks · pay on completion under $1,000

Order a similar one

Full pricing and itemsWhat you get, items to select and the net total

Brand identity: from $125 net

You get:

Logo in 4 versions, in all colors and formats, or a brand identity built on your logo
A brand presentation (about 11 pages): mark, typography, colors, applications
Business card and letterhead design, files ready for the printer
Colors for print and screen (CMYK, RGB, HEX)
If you need it, brand guidelines extended by about 20 pages of rules

Brand identity: details and pricing

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