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Technology · 8 boards

Moonlite: logo, brand guidelines and website for a side gig platform

We designed the logo, brand guidelines and home page for Moonlite, a platform for finding a side gig. The brandmark combines a crescent moon with the letter S, and the color palette is based on a purple gradient and navy with orange and teal accents. The brand guidelines show logo versions, colors with codes and the Saira and Poppins typefaces, and the website opens with an illustration of a woman at a laptop under the moon.

Client
Platform for finding a side gig
Scope
Logo, Brand identity, Brand guidelines
Typefaces
Saira, Poppins
Colors
  • #7830CF
  • #28305F
  • #FFBA73
  • #47D7F5
  • #5BDFBB
Moonlite: brand guidelines cover with an illustration of a woman at a laptop under the moon, and the logo
01 / 08 Brand guidelines cover
Moonlite: logo with a purple crescent moon and S brandmark and a navy wordmark on a white background
02 / 08 Logo
Moonlite: primary logo version, Saira Medium typeface, gradients and color codes, and the brandmark for small sizes
03 / 08 Primary logo
Moonlite: four logo versions, primary, white on a gradient, gray and navy
04 / 08 Logo versions
Moonlite: white logo with a crescent moon on a purple-blue gradient
05 / 08 Logo on a gradient
Moonlite: primary and accent colors with HEX codes and usage notes
06 / 08 Colors
Moonlite: design system with Saira headings and Poppins text on light and dark backgrounds
07 / 08 Design system
Moonlite: home page with the headline “Find Your Moonlite Side Gig Today!” on a laptop
08 / 08 Home page
Boards

What’s on the boards

  • brand guidelines cover with an illustration of a woman at a laptop
  • four logo versions: primary, white, gray and navy
  • white logo on a purple gradient
  • palette of primary and accent colors with HEX codes
  • system of typography and interface elements: Saira and Poppins
  • home page on a laptop
A scope like this

Brand identity with logo: from $125 net

Timeline: 2–3 weeks · pay on completion under $1,000

Full pricing and itemsWhat you get, items to select and the net total

Brand identity: from $125 net

You get:

  • Logo in 4 versions, in all colors and formats, or a brand identity built on your logo
  • A brand presentation (about 11 pages): mark, typography, colors, applications
  • Business card and letterhead design, files ready for the printer
  • Colors for print and screen (CMYK, RGB, HEX)
  • If you need it, brand guidelines extended by about 20 pages of rules
Quote forYour business
  • Brand identity$125

Total, net$125

Brief

Want a similar project?

This project is already in the brief. Add what you do, and we’ll reply with the scope and price.

Prefer to talk?

Pick a time that suits you: 30 minutes, by phone or video. The confirmation comes by email. We are on Central European Time.

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