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Retail · 13 boards

Virta: logo and logo guidelines for a maker of wooden decorations

We designed the logo and logo guidelines for Virta, a maker of wooden decorations and plywood collectibles. The brandmark is the letter V drawn as an outline, and in the VIRTA wordmark the letter A has the shape of a triangle. The color palette is dark olive, gray-green, brown and white. The boards show the cover, a brand description, a preview of uses with a pattern made of the wordmark, and the vertical and horizontal logo on four backgrounds.

Client
Maker of wooden decorations and collectibles
Scope
Logo, Brand identity
Colors
  • #674C37
  • #383B26
  • #DADFD9
  • #EFEBE8
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Virta: white logo with the V brandmark on a black-and-white photo of a knotty tree trunk
01 / 13 Cover
Virta: About us page with a brand description, three slogans and photos of wood and tools
02 / 13 About us
Virta: identity preview, VIRTA wordmark pattern, a piggy bank with coins, a wooden world map and the logo
03 / 13 Identity preview
Virta: primary logo with the brandmark above the wordmark on dark olive, gray-green, white and brown backgrounds
04 / 13 Primary logo
Virta: secondary logo with the brandmark next to the wordmark on dark olive, gray-green, white and brown backgrounds
05 / 13 Secondary logo
Virta: V brandmark in white and brown on dark olive, gray-green, white and brown backgrounds
06 / 13 Brandmark
Virta: origin of the mark, the letters V and A combined into a V + A monogram on a beige background
07 / 13 Logo origin
Virta: color palette, forest olive, misty eucalyptus, crystal white and walnut bark with HEX, CMYK and RGB codes
08 / 13 Color palette
Virta: color pairs, circles in brand colors on olive, gray-green, white and brown backgrounds with a contrast rating
09 / 13 Color pairs
Virta: typography, Effra Bold for headings and Argentum Sans in several weights for text
10 / 13 Typography
Virta: 3D white logo on a dark olive wall of a conference room with a wooden table and chairs
11 / 13 Logo in a conference room
Virta: brown flag with a white logo on a pole against a blue sky
12 / 13 Flag with the logo
Virta: dark olive business card with a white logo among flying green birds on a light background
13 / 13 Business card
Boards

What’s on the boards

The brand pattern is made of arcs of the repeated VIRTA wordmark and a small logo on a dark olive background.

  • cover with the logo on a photo of a knotty trunk
  • About us page with photos of woodworking
  • preview of uses: wordmark pattern, piggy bank with coins, wall map
  • vertical logo on four backgrounds
  • horizontal logo on four backgrounds
A scope like this

Brand identity with logo: from $125 net

Timeline: 2–3 weeks · pay on completion under $1,000

Order a similar one
Full pricing and itemsWhat you get, items to select and the net total

Brand identity: from $125 net

You get:

  • Logo in 4 versions, in all colors and formats, or a brand identity built on your logo
  • A brand presentation (about 11 pages): mark, typography, colors, applications
  • Business card and letterhead design, files ready for the printer
  • Colors for print and screen (CMYK, RGB, HEX)
  • If you need it, brand guidelines extended by about 20 pages of rules

Brand identity: details and pricing

Quote forYour business
  • Brand identity$125

Total, net$125

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Brief

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Pick a time that suits you: 30 minutes, by phone or video. The confirmation comes by email. We are on Central European Time.

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