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Retail · 5 boards

Naked Forest: logo, brand identity and website for a plant shop

For Naked Forest we designed a logo with a brandmark made of two curved lines and a two-line wordmark, company stationery, a website and an app screen. The color palette combines bottle green, white and light sage green, and the website headings are serif. The boards show business cards, letterhead and flyers with plant photos.

Client
Plant and planter shop
Scope
Logo, Brand identity, Website
Naked Forest: logo with a two-arc brandmark and a two-line wordmark embossed in white paper
01 / 05 Logo
Naked Forest: business cards, letterhead and flyers in white and green arranged with pieces of wood
02 / 05 Company stationery
Naked Forest: website design system, headings in Playfair Display, color codes and buttons on white and green backgrounds
03 / 05 Website design system
Naked Forest: phone in hands showing the “Hello, Jade” app screen against monstera leaves
04 / 05 App screen
Naked Forest: website on a laptop, two tablets and a phone, with the “Effortless Greenery” section
05 / 05 Website
Boards

What’s on the boards

  • logo embossed in paper
  • business cards in white and green
  • letterhead with a photo of trees
  • flyers “Our Mission” and “Join the Naked Forest Movement”
  • website on a laptop and tablets
  • “Hello, Jade” app screen on a phone
A scope like this

Brand identity with logo i business website: from $355 net

Timelines: brand identity 2–3 weeks, websites 3–4 weeks · pay on completion under $1,000

Full pricing and itemsWhat you get, items to select and the net total

Brand identity: from $125 net

You get:

  • Logo in 4 versions, in all colors and formats, or a brand identity built on your logo
  • A brand presentation (about 11 pages): mark, typography, colors, applications
  • Business card and letterhead design, files ready for the printer
  • Colors for print and screen (CMYK, RGB, HEX)
  • If you need it, brand guidelines extended by about 20 pages of rules

Websites: from $225 net

You get:

  • A custom design that you view and approve before the build
  • A website written in code, without a heavy page builder: light and fast
  • Animations and transitions tuned to your brand
  • The site’s mobile version
  • On request, a content editing panel for text, prices, photos and posts, or a connection to WordPress
Quote forYour business
  • Brand identity$125
  • Websites$230

Total, net$355

Brief

Want a similar project?

This project is already in the brief. Add what you do, and we’ll reply with the scope and price.

Prefer to talk?

Pick a time that suits you: 30 minutes, by phone or video. The confirmation comes by email. We are on Central European Time.

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