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Service businesses · 13 boards

Dakko: logo and brand identity

We designed the logo and brand identity for Dakko. The brandmark is a monogram of two overlapping letters D drawn with a line of even weight, and the DAKKO wordmark is set in the Proxima Nova SemiBold typeface. The main color is olive green, complemented by black, cream and white. The boards show the logo on a paneled wall, versions on four backgrounds, the origin of the mark, typography and a business card.

Industry
Service businesses
Scope
Logo, Brand identity
Typefaces
Proxima Nova, Rig Sans
Colors
  • #788155
  • #141313
Dakko: olive logo with the D monogram on a light paneled wall, the Lorenc Studio logo in the corner
01 / 13 Cover
Dakko: presentation cover, a hand pouring milk into a cup on a wooden chair, black DAKKO logo
02 / 13 Presentation cover
Dakko: brand collage with chisels, wood grain, a tree, the brandmark and the banner “Dajemy drewnu drugie życie” (We give wood a second life)
03 / 13 Brand preview
Dakko: primary logo on black, olive, cream and white backgrounds
04 / 13 Primary logo
Dakko: secondary horizontal logo with the monogram next to the wordmark on cream, white, olive and black backgrounds
05 / 13 Secondary logo
Dakko: brandmark made of the letters D, white and black versions on black, olive, cream and white backgrounds
06 / 13 Brandmark
Dakko: origin of the mark, the wordmark in Proxima Nova and a monogram of the letters D make up the logo
07 / 13 Origin of the mark
Dakko: color palette, cream FBEFDF, olive 788154 and black 0C0C0C with RGB and CMYK codes
08 / 13 Color palette
Dakko: brand color combinations with a WCAG contrast rating in stars, black, olive, cream and white
09 / 13 Color combinations
Dakko: typography, heading in Proxima Nova Bold, subheadings and text in Rig Sans
10 / 13 Typography
Dakko: clear space of the vertical and horizontal logo defined by the letter A on black and olive backgrounds
11 / 13 Clear space
Dakko: white business card with the logo in a wooden holder
12 / 13 Business card
Dakko: wooden sign with a burned-in D monogram on a metal bracket, with a cloudy sky in the background
13 / 13 Sign
Boards

What’s on the boards

The logo combines the DAKKO wordmark in Proxima Nova SemiBold with a monogram of the letters D.

  • logo on a paneled wall
  • logo on black, olive, cream and white backgrounds
  • origin of the mark: wordmark, brandmark, logo
  • typography: Proxima Nova and Rig Sans
  • business card in a wooden holder
A scope like this

Brand identity with logo: from $125 net

Timeline: 2–3 weeks · pay on completion under $1,000

Full pricing and itemsWhat you get, items to select and the net total

Brand identity: from $125 net

You get:

  • Logo in 4 versions, in all colors and formats, or a brand identity built on your logo
  • A brand presentation (about 11 pages): mark, typography, colors, applications
  • Business card and letterhead design, files ready for the printer
  • Colors for print and screen (CMYK, RGB, HEX)
  • If you need it, brand guidelines extended by about 20 pages of rules
Quote forYour business
  • Brand identity$125

Total, net$125

Brief

Want a similar project?

This project is already in the brief. Add what you do, and we’ll reply with the scope and price.

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Pick a time that suits you: 30 minutes, by phone or video. The confirmation comes by email. We are on Central European Time.

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